Niharika is inquisitive, adventurous and is passionate about being a radio personality. Her friends say that her laughter and her smile are unforgettable. Niharika believes in the idea of living with one foot on the known while the other is on the unknown realms of life. She believes that living outside the box while seeking out future journeys is a big part of her life.

Niharika finds great joy in being able to positively affect anyone’s mood through the sound of music. On Monday-Friday you can tune in to her from 7-9 PM. During that time she will provide her audience with a mix of current affairs, Bollywood and what is trending on social media. The music she plays is mostly from the past 20 years. Niharika’s show is all about her listeners. She loves to her about what is going on in your life, the good and the bad. She loves to find a connection with her audience whether it be through music or a shared conversation over the phone.

When Niharika isn’t on the air you can find her traveling, writing poetry or connected with wise people in her life.


Dreams are wishes that your heart make,
My heart wished to spread smiles,
I dreamt to be the voice that reach miles,
Empower you with my words,
Touch your soul with music,
On your request play your moments,
Pause the memories for you to linger,
Stop the pain and be your healer,
Rewind the happiness and help you relive,
Absorb your tears and motivate you in life,
Radio is my passion, my show is to inspire,
My voice is to motivate and my audience is my strength
With early rays of sunshine,
5 days of week I will keep knocking at your heart,
Cos your heart is just a beatbox for the song of your life,
So lets together keep on dwelling in this dream,
Cos we are the music makers and dreamers of dreams
And I am your RJ Shazia Khan only cos u made me one…..!!
Love and Peace for Everyone !!


I’m actually a Princess from Morocco, kidnapped by the Secret Service Agency as a child. I was left in the Sahara Desert to die but I survived which explains my bold & living on the edge side. I was raised by the Bedouins but when a major sandstorm hit the desert, I was separated & somehow ended in Punjab which explains my flair for Punjabi music. When I’m not on air, I go on secret missions because one day I will claim my crown! I’m intrigued by the supernatural, & work part time as a Knight to help the poor.

Happy Holiday!

We wish you a very happy holiday to all our friends, family, sponsors and supporters!

Photo Credit: taken by our very own Arif Memon.

Christmas Celebrations In South Asia
There is a considerable Christian population residing in the South Asian region. The community awaits and enjoys the annual festival with great enthusiasm and vigor. The celebrations also bear similarity with the western way of celebrating the festive occasion. Elaborate decorations, Christmas carols and feasting is seen in the whole of South Asia and it is also common to see people dressed like Santa Claus on Christmas, especially in India, as the country has witnessed an impact of European traditions during the colonial era. Read on to know more about Christmas celebrations and traditions in South Asia.

A large numbers of Christians reside in the South Asian countries, including India, Pakistan and Bangladesh. They celebrate the festival with much fun and enthusiasm every year.

In India, Christians account for nearly 2.3% of the population. Indian Christians, especially the Catholics, attach immense importance to Midnight mass on Christmas Eve. The service has great religious significance for them. Christian families visit the local churches on the night of 24th December, to attend the midnight mass. The churches are decorated with Poinsettia flowers and candles on this festive occasion. After the mass is over, celebrators enjoy a lavish feast, consisting of varied Christmas delicacies. Gifts are also exchanged among celebrators. Being a multi-linguistic and multicultural nation, ‘Merry Christmas’ in India is wished in many native languages.

In the South Asian country of Pakistan, the small population of Christians celebrates the festival with great enthusiasm. A big procession takes place in Lahore. The procession begins from St. Anthony’s Church and ends at the Cathedral. The services take hours to reach the Cathedral. Spiritual seminars are held before and during the Advent. These seminars are intended to help people in preparing for ‘Bara Din’ (meaning the ‘Big Day’). Christmas carols are sung in predominantly Christian areas during the last week of Advent. Singers go door-to-door and the families give them something in return. Usually, the money collected from these carols is donated to charities.

In Bangladesh, another prominent South Asian country, Christmas is identified as ‘Bara Din’ (Bangladesh was earlier a part of Pakistan). The country has its own unique way of celebrating the festival. The St. Mary’s Church in the state capital, Dhaka, hosts religious gathering, which continues for days. Other churches invite the community to join them in decorating Christmas tree and singing carols. Some churches also organize a feast after the services. The festival is largely associated with giving and receiving the love of god. Most families spend the Christmas Eve together, even as Christmas songs are played in the background. The festival is usually a busy day for entire Christian community in Bangladesh


Hum FM Radio launches in Houston, Texas!

Rehan Siddiqi announced the launch of a new Houston radio station, 106.1 HUM FM, Houston’s 24/7 Desi Experience. “106.1 Hum Fm” represents a new South Asian station in the Houston market. It merges South Asian and Bollywood music with dance and electronic into a new blend that will also appeal to anglo and other ethnicities. Featured is a variety of music from artists such as Rahat Fateh Ali Khan, Shreya Ghosal, Arijit Singh, Adnan Sami, Mika Singh, Atif Aslam, Sonu Nigam, Sunidhi Chauhan, Salim Sulaiman, Kishore Kumar, Lata Mangheskar, Mohd, Rafi Mukesh, Asha Bhosle, Mika Singh, Udit Narayan, Alka Yagnik, Kumar Sanu, Sonu Nigam as well as some cross over acts and European infused electronic remixes. Some of the late night programming will also include new music and indie features from cross over acts like M.I.A. and Jay Sean as well as newer lessor known artists like Humble the Poet, Mathai, Nadia Ali, Rajiv Dhall, Lilly Singh, Falu and more. The playlist will not be determined by era or popularity, but rather by the sensibilities determined directly by each of the on-air radio jocks, personalities and staff.

“Our RJs have a part in selecting the music that will be aired,” announced 106.1 Hum Fm Director Rehan Siddiqi. “We are breaking so many firsts with 106.1 by airing South Asian and Bollywood music 24 hours a day and 7 days a week while simulcasting it live both on FM and on high definition on 107.5-3 HD3. We are streaming online and on mobile. We are blending some EDM remixes into the playlist. We’re merging styles and generations into them, creating a mix and calling it The Desi Experience.”

Siddiqi revealed that there will be plenty of programming to keep listeners entertained and engaged throughout the day. “A fun and dynamic lineup of shows with the hottest music, international and community news, and unrivaled access to Bollywood,” He said. “It will all be broadcasted with a unique flavor reminiscent of home. We have programmed a schedule of the best RJs in Houston as well as specialty programming during the nights and on weekends from other local personalities and producers.”

As far as the quality of being on an FM. “We knew the previous programming and broadcast on an AM dial was good but now on an FM we’ve realized it’s beyond excellent!” Morning Personality, Radio Jock and host of 2 programs Arif Memon said. “Our quality is on par with other mainstream stations. I feel we have arrived and all the hard work and effort has paid off in a big way.”

The public agrees. “It’s definitely exciting times, not just for the Hum FM Radio team, but for the whole of Houston!” exclaimed Radio Jock and personality Natasha Khan. “For so many years there has been a need for a reliable and reputable 24/7 Desi radio station. Rehan Siddiqi understood that and he has delivered. The response from the South Asian community has been phenomenal. In fact, we have listeners online from all four corners of the United States, as well as internationally, contacting, congratulating and expressing their appreciation daily. I’m excited, too! Hum FM Radio is now bigger, better and stronger then ever before.”

The marketing plan for promoting the new station will be done on air and via social media. Joshua C. Mares of Advernomy is the consultant in charge of creating the visual brand as well as leading the digital strategy. “The marketing activity will highlight how Hum FM has evolved into a major player and leader in the local radio market,” Explained Mr. Mares. “Houstonians are diverse and they embrace change. Having South Asian and Bollywood music on FM just makes Houston a better place to enjoy traditional radio. We plan to highlight this acoustic experience and the diversity in the marketing.”

For more information about the new 106.1 Hum Fm Radio programming, events and news, listen to 106.1 FM, 107.5-3 HD3 or log on to

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Press Release Prepared by Informitron

About Hum FM Radio
Hum is a pronoun in Hindi meaning “We”. Hum FM Radio is Houston’s #1 South Asian radio station broadcasting 24/7. Hum FM Radio’s success is based on the leadership of Rehan Siddiqi. For over two decades Mr. Siddiqi has successfully operated radio stations as well as produced live entertainment for the South Asian community throughout the USA. Additionally, Hum FM Radio’s team has a combined 40 year span of experience in production, media solutions and knowledge of the mechanics of the radio industry.

HUMFM, LLC – Parent Company of Hum FM Radio and it’s director is Rehan Siddiqi. Rehan Siddiqi

About Rehan Siddiqi
Rehan Siddiqi is a successful business owner, concert producer and radio station personality and operator with more than 20 years experience in the music and radio industry.

Rehan Siddiqi has produced over 250 successful events with many of South Asia and Bollywood’s biggest stars such as Rahat Fateh Ali Khan, Sonu Nigam, Jagjit Singh, Pankaj Udhas, Saif Ali Khan, Rani Mukherjee, Priti Zinta, Akshay Kumar, Adnan Sami, Sunidhi Chauhan, Shreya Ghosal, Kailash Kher, Anu Malik, Umer Shareef, Shazad Roy, Hadiqa Kiyani, Jawed Ahmed, Sukwinder Singh, Shazia Manzoor, Fariha Perwaiz, Amanat Ali, Ali Zafar, Atif Aslam, Himesh Reshamiya and many more.

Besides being at the realm of the entertainment world, Rehan Siddiqui involves himself in charitable activities like sponsoring community events, seminars and workshops on topics like immigration, health and taxes. He has volunteered hundreds of radio hours as well as financial contributions to many non-profit and community organizations.